Cultivate - Our Accelerator Program | Seedlab Australia

Cultivate


Our five month program to develop sustainable suppliers via individual support.

About Cultivate

Selected Bootcamp graduates with a unique, scalable proposition, plus the resources and desire to grow, may be invited to participate in Cultivate.

Cultivate is a structured part-time program, undertaken over 5 months, and is provided at no cost to participants.

Cultivate involves:

  • Extensive business support and training on a broad range of business and more specific topics, including practical insights and expert guidance.
  • A combination of on-demand online learning, and live online discussions (2 hours required per month in daytime hours).
  • Extensive online Seedlab resources – the Seedlab Academy – Cultivate level.
  • Seedlab Australia also provides Masterclasses and Workshops on a wide range of topics, made available to all participants and Alumni.
  • Our one-on-one coaching and mentoring will help your business and proposition become pitch and retail-ready; on average, businesses receive over 20 hours of 1:1 mentoring during Cultivate.
  • There may also be unique opportunities to pitch your products, showcase your business and connect with industry through Seedlab events, programs and the Seedlab Hub.
  • After Cultivate, there may be opportunities for continued support through Nurture, our ongoing support program, as well as access to Alumni events and opportunities.

Our Cultivate Success

150

Cultivate Alumni

63.5%

are women-led businesses*

6%

First Nations businesses*

$53,700 

Average perceived value of Cultivate over the next 12 months (average of 92 responses)

What They Said

My understanding of my brand, my packaging and understanding of consumers has grown a lot. Ray has thoroughly drilled into me the importance of DIFOT.”

– Robbie Clark, Bob’s Brittle

What sets Cultivate apart is its holistic approach: combining expert knowledge, practical experience, and invaluable industry connections.

– Bhuvan and Melanie, Fox Pops.

The program fast-tracked my understanding of key areas like forecasting, logistics, and retail readiness—things I may not have even realised were crucial until I encountered roadblocks.

– Svenja Collins, SPICETUB.


The Fine Print

Eligibility

A place in Cultivate is by invitation following a competitive pitch process reviewed by the Seedlab Team. Approximately 1 out of 2 Cultivate applicants are successful.

Support

Seedlab is provided at no cost to participants. Your personal details and any confidential information will not be shared with any third parties (or anyone else).

Disclaimer

Although you may gain unique insights, information and access to opportunities as a result of being part of Seedlab Australia, there are no requirements or guarantees of supply, ranging or exclusivity with any retailer.

What our participants say about Seedlab Australia

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